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In 1984, Daryle Scott created Venus Body Wear, an American clothing and swimsuit retailer, selling ladies' leotards and exercise apparel via full-page ads in Cosmopolitan and other national magazines. A year later, the company expanded to include women’s swimwear and became known as Venus Swimwear. In 1999, Venus acquired WinterSilks, a large importer of silk fashions. In 2000, reflecting the expanded offerings, the company name changed to Venus. In November 2006, Venus, Venus Manufacturing, and WinterSilks, were acquired 80% by Golden Gate Capital, under their Catalog Holdings Group. The three companies fell under a new, united company name, Venus Holdings, LLC. In 2009, Venus Holdings was acquired by the German catalog company Bon Prix, a subsidiary of Otto.

The interview process at Venus Swimwear is straightforward. There is a basic skills assessment which covers subjects including but not limited to reading, writing, speaking, and basic math. Applicants must bring their resume with them to the interview. Some applicants go through a email screening prior to progressing to an in person interview. Former employees have reported that it is important to show that you are capable of coping with stressful situations, working in a fast paced setting, have a flexible schedule, and collaborating with others. Once through the screening process, all new employees are required to go through a formal training.